■Background of Development
Guided by Moderato’s commitment to listening sincerely to the voices of our end users, the development of this coat began with addressing real concerns, such as the desire for something "incredibly lightweight yet with a high-quality sheen and sense of substance," and worries about "how the fabric will change after long-term wear."
■A problem-solving approach: End-to-end support from fabric to finished product
STYLEM sincerely addressed Moderato's challenges, providing comprehensive support from fabric development to sewing specifications to find solutions.
- Material development that maintains a beautiful texture: By precisely adjusting every step of the process—from the selection of raw materials to yarn thickness, weave density, and finishing—we have simultaneously achieved "lightness," "an elegant luster," and "a durable quality that resists pilling and can be enjoyed for years to come."
- Product craftsmanship that delivers comfortable wear: To draw out the full appeal of the fabric, we have incorporated meticulous attention to detail, such as designs and patterns that prevent strain on the neck and shoulders, and the use of careful hand-finishing techniques.
■Product and Sales Overview
- Product Name:
Wool Cashmere Tailored Long Coat
- Release Date and Time: September 25, 2026 (Fri) 16:00
- Sales Website: SOÉJU Online Store (https://soeju.com/)
■ Comment from Moderato
To: Mr./Ms. Matsuzaki, Merchandising Department, Moderato K.K.
You shared customer feedback regarding our existing coats and took on the difficult challenge of maintaining the "high quality, comfort, and lightness" that were already highly rated, while also ensuring even greater ease of care. Your proposals went beyond just materials, covering design and intricate construction specifications from perspectives we could never have conceived of ourselves, and having you work alongside us through the entire process from material selection to finished product was a tremendous source of support.
I was particularly impressed by your attitude of not just doing what was requested, but thinking one step ahead from the perspective of how to make each garment even better for the customer, and refusing to compromise until the very end. We feel that Stylem, who carefully understands the values we hold dear at SOÉJU and the background of our requests, and who brings them to life with the same perspective and passion, is an indispensable partner in our pursuit of SOÉJU-style manufacturing.
STYLEM deeply empathizes with the manufacturing philosophy of Moderato (SOÉJU), which takes customer feedback from end-users seriously and strives to "solve problems" and "enhance the joy of receiving the product." We have approached our manufacturing work by closely aligning ourselves with these challenges.
Moving forward, we will continue to pursue manufacturing that caters to diverse needs and, as a creative partner, we will work toward solving our customers' challenges.